Sony 98" FW98BZ50L 4K LED TV
Sony 98" FW98BZ50L 4K LED TV
Sony 98" FW98BZ50L 4K LED TV


Sony 98" FW98BZ50L 4K LED TV

Sale price£8,725.00 GBP Regular price£8,925.74 GBP
Save £200.74

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98" FW98BZ50L Display

Key Features

  • Flagship Professional 4K Display: Sony XR processing with 3 years PrimeSupport
  • Super-Size Display: 98” with 780 nit brightness
  • PrimeSupport: 3 years of professional service and support

Exceptional Picture Quality

  • Cognitive Processor XR™: The world’s first picture processor with cognitive intelligence for an immersive viewing experience
  • XR Triluminos Pro: Expresses a wider palette of lifelike colors
  • High Refresh Rate: 4K 120Hz panel with XR Motion Clarity and Motionflow XR for smooth, realistic movement
  • Scintillating Contrast: XR Contrast Booster enhances bright and dark areas for deeper scenes

Installation and Design

  • Professional Engineering: Designed for easy and flexible installation in retail and corporate environments
  • Lighter Design: Weighs around 20kg less than the previous 100” model
  • Ergonomic Handling: Lower horizontal levels for easier and more comfortable lifting
  • Flexible Orientation: Supports landscape, portrait, and tilt installation (-15 to +20 degrees)
  • Subtle Logo: Discreet Sony logo on a slim 20mm bezel for a distraction-free viewing experience
  • Side Mounted Terminals: Easy access to all connections for simplified installation

Reliability and Customization

  • 24/7 Operation: Built for continuous use in challenging environments
  • Pro Settings Mode: Customizable settings for corporate and retail needs, including input disabling and tamper-proof features
  • One Step Setting: Presets for different environments like meeting rooms and signage, ensuring optimal picture and control settings

Integration and Storage

  • Seamless AV Solutions: Support for leading automation and control platforms with open APIs for easy integration
  • Increased Internal Storage: 32GB internal memory for apps, photos, videos, and digital signage, doubling the storage of previous models

Simplified Signage and Content Management

  • BRAVIA Signage Free Software: Automatically plays HTML content, video, and photos from a USB stick
  • HTML5 Support: Display interactive signage content without additional hardware, with flexible content layout options
  • Wireless Screen Mirroring: Support for Apple AirPlay2 and Google Chromecast for easy content sharing

Enhanced Meeting Experience

  • Google Meet Integration: Download from Google Play Store and pair with a compatible webcam for easy video meetings

Sustainability Features

  • Eco Dashboard: Central management of energy-saving settings, customizable for different environments and usage
  • Light Sensing: Automatic brightness adjustment based on ambient light to optimize viewing and energy use
  • Recycled Materials: Incorporates SORPLAS(TM), Sony's proprietary recycled plastic, reducing virgin plastic use

Comprehensive Support

  • PrimeSupport Package: 3 years of professional service, with access to an EU-wide helpdesk and advanced product exchange, extendable for an additional 2 years